The Global Insect Repellent Active Ingredients Market is experiencing a significant growth surge. Valued at $1.0 billion in 2023, the market is projected to reach $1.5 billion by 2028, growing at a CAGR of 7.6%. https://www.marketsandmarkets.com/PressReleases/insect-repellent-active-ingredients.asp What’s behind this growth? A potent mix of public health urgency, regulatory shifts, innovation in formulation, and a spike in outdoor lifestyle trends. Innovation Meets Sustainability Today’s consumers are more discerning — seeking products that are both effective and safe for humans and the environment. Manufacturers are responding by: • Creating water-based and naturally derived formulations • Developing long-lasting protection without compromising skin safety • Navigating strict regulatory frameworks to ensure compliance The spotlight is also on active ingredients. Among these, DEET continues to lead, thanks to its proven performance across mosquitoes, ticks, flies, and fleas. It’s versatile, available in sprays, lotions, wipes, and more — appealing to a wide demographic, from hikers to healthcare workers.