This Privacy Policy (“Policy”) describes how and when LyfePal collects, uses and shares your information when you use our Services. LyfePal receives your information through our various websites, APIs, email notifications, applications, widgets, ads, commerce services (the “Online Store”), and so on. When using any of our Services you consent to the collection, transfer, storage, disclosure, and use of your information as described in this Privacy Policy.

Irrespective of which country you live in, you authorize us to use your information in, and as a result to transfer it to and store it in our server, the United States, Australia, and any other country where we operate. Privacy and data protection laws in some of these countries may vary from the laws in the country where you live.


If you have any questions or comments about this Privacy Policy, please contact us at support@lyfepal.com.

Information Collection and Use

 

Basic Account Information: When you create or reconfigure an account, you provide some personal information, such as your name, username, password, or email address. On the LyfePal Services, you consent during sign up for your name to be displayed publicly on your profile page and in search results, and you can use either your real name or a pseudonym.


Contact Information: You may use your contact information, such as your email address or phone number, to customize your account or enable Services. If you provide LyfePal with your email, you agree to receive emails correspondence to that email from LyfePal. We may use your contact information to send you information about our Services, to market to you, to help prevent spam, fraud, or abuse, and to help others find your account, including through third-party services and client applications. We encourage you to use settings from your profile setting to control notifications you receive from the LyfePal. Your privacy settings control whether others can find you on the LyfePal by your email address or phone number.


Additional Information: You may provide us with profile information to make public on the LyfePal, such as a bio, your location, your website, date of birth, or a picture. For certain profile information fields we provide you with visibility settings to select who can see this information in your profile. If you provide us with profile information and you don’t see a visibility setting, that information is public. 


Likes, Following, Lists and other Public Information: Our Services are primarily designed to help you share information with the world. Most of the information you provide us through the your LyfePal account is information you are asking us to make public. You can change the time zone associated with your account at any time using your profile settings. When you share information or content like photos, videos, and links via the Services, you should think carefully about what you are making public.


Location Information: We may use and store information about your location to provide features of our Services, such as specials in your location, and to improve and customize our Services, for example, with more relevant content like local trends, stories, ads, and suggestions for people to follow.

Links: LyfePal may keep track of how you interact with links across our network, including our email notifications, third-party services, and client applications, by redirecting clicks or through other means. We do this to help improve our Services, to provide more relevant advertising, and to be able to share aggregate click statistics such as how many times a particular link was clicked on. 


Cookies: Like many websites, we use cookies and similar technologies to collect additional website usage data and to improve our Services, but we do not require cookies for many parts of our Services such as searching and looking at public user profiles. A cookie is a small data file that is transferred to your computer or mobile device. We honor the Do Not Track browser option to give you control over how your website visits are used to personalize your experience and ads.


Log Data: We receive Log Data when you interact with our Services, for example, when you visit our websites, sign into our Services, interact with our email notifications, use your account to authenticate to a third-party website or application, or visit a third-party service that includes a LyfePal widget. We may also receive Log Data when you click on, view or interact with links on our Services, including links to third-party applications.

Commerce Services: You may provide your payment information, including your credit or debit card number, card expiration date, CVV code, and billing address (collectively, “Payment Information”), along with your shipping address, to complete a commerce transaction through our Services. We do not store any of this information at this time. We consider your Payment Information and shipping address private and do not make such information public. We collect and store information created by your purchases made through our Services (“Transaction Data”). Transaction Data may include the merchant’s name and the date, time, and amount of the transaction.


Third-Parties and Affiliates: LyfePal uses a variety of third-party services to help provide our Services, such as hosting our various blogs and wikis, and to help us understand and improve the use of our Services, such as Google Analytics. These third-party service providers may collect information sent by your device as part of a web page request, such as cookies or your IP address. Third-party ad partners may share information with us, like a browser cookie ID, website URL visited, mobile device ID, or cryptographic hash of a common account identifier (such as an email address), to help us measure and tailor ads.

Information Sharing and Disclosure

User Consent or Direction: We may share or disclose your information at your direction, such as when you authorize a third-party web client or application to access your account. Other users may share or disclose information about you, such as when they mention you, share a photo of you, or tag you in a photo.


Service Providers: We may share your private personal information with service providers subject to obligations consistent with this Privacy Policy and any other appropriate confidentiality and security measures, and on the condition that the third parties use your private personal data only on our behalf and pursuant to our instructions. We share your Payment Information with payment services providers to process payments; prevent, detect and investigate fraud or other prohibited activities; facilitate dispute resolution such as chargebacks or refunds; and for other purposes associated with the acceptance of credit or debit cards. 


Commerce Transactions: If you make a payment as part of a commerce transaction through our Services, we may provide the seller, commerce provider, marketplace, or charity with your name, email address, shipping address, Payment Information and Transaction Data to facilitate payment processing, order fulfilment, and dispute resolution (including payment and shipping disputes) and to help prevent, detect, and investigate fraud or other prohibited activities. Please refer to these third parties’ privacy policies for information about their privacy practices.


Law and Harm
: Notwithstanding anything to the contrary in this Policy, we may preserve or disclose your information if we believe that it is reasonably necessary to comply with a law, regulation, legal process, or governmental request; to protect the safety of any person; to address fraud, security or technical issues; or to protect LyfePal's rights or property. However, nothing in this Privacy Policy is intended to limit any legal defenses or objections that you may have to a third party’s, including a government’s, request to disclose your information.


Business Transfers and Affiliates: In the event that LyfePal is involved in a bankruptcy, merger, acquisition, reorganization or sale of assets, your information may be sold or transferred as part of that transaction. This Privacy Policy will apply to your information as transferred to the new entity. We may also disclose information about you to our corporate affiliates in order to help provide, understand, and improve our Services and our affiliates’ services, including the delivery of ads.


Non-Private or Non-Personal Information: We may share or disclose your non-private, aggregated or otherwise non-personal information, such as your public user profile information, public posts, the people you follow or that follow you, or the number of users who clicked on a particular link (even if only one did), or reports to advertisers.

Accessing and Modifying Your Personal Information

If you are a registered user of our Services, we provide you with tools and settings to access, correct, delete, or modify the personal information you provided to us and associated with your account.


You can also permanently delete your LyfePal. When your account is deactivated, it is not viewable on LyfePal.com. For up to 30 days after deactivation it is still possible to restore your account if it was accidentally or wrongfully deactivated.


Keep in mind that search engines and other third parties may still retain copies of your public information, like your user profile information and public posts, even after you have deleted the information from our site or deactivated your account.

Our Policy Towards Children

Our Services are not directed to persons under 16. If you become aware that your child has provided us with personal information without your consent, please email us immediately at support@lyfepal.com. We do not knowingly collect personal information from children under 16. If we become aware that a child under 16 has provided us with personal information, we take steps to remove such information and terminate the child’s account.

Changes to this Policy

We may revise this Privacy Policy from time to time. The most current version of the policy will govern our use of your information. If we make a change to this policy that, in our sole discretion, is material, we will notify you via an @lyfepal update or email to the email address associated with your account. By continuing to access or use the Services after those changes become effective, you agree to be bound by the revised Privacy Policy.